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Case

K-pop idol Subway Poster

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      Customer

      Entertainment & Advertisement Agency.

      Challenge

      Engage customers to purchase digital content via offline marketing campaign.

      Solution

      Poster in Seoul Subway station can only announce that K-pop band is releasing a new album, limited to displaying some images and text. With WebAR, by-passers get engaged with interactive content, unlimited images, music videos, and even receive a call for action, redirecting customers straight to the purchase page.

      Content Details

      Interactive AR menu offers access to unlimited contents including the direct link to purchase page.

      Unlimited number of images from the New Album’s photoshoot.

      Band’s new music video can be played straight from the screen.

      Contents Type

      2D, Audio, Video

      Marker Type

      QR Code – Poster in Subway station

      Technologies

      Web AR Demo Experience

      체험 qr코드

      1. Scan the following QR code to access the detected link.

      2. If camera and device access permissions are required, please grant permission.

      3. Point the camera at the image to be recognized and the demo content will start.

      체험 qr코드